Hitachi Unified Storage VM Virtualizes, Manages and Unifies Block, File and Object Data on a Single Platform
Hong Kong — September 26, 2012 — Hitachi Data Systems Corporation, a wholly owned subsidiary of Hitachi, Ltd. (TSE: 6501), today extends its leadership in virtualization with the industry’s first unified storage product that provides enterprise-class virtualization for all data types (block, file and object). The new Hitachi Unified Storage VM (HUS VM) separates itself from the competition by enabling 90 percent faster data migration and 30 percent better total cost of ownership (TCO) compared to non-virtualized systems. Designed specifically for medium enterprises in Hong Kong , HUS VM simplifies operations and enables more efficient storage management across all virtualized storage assets, including multivendor storage. HUS VM is also supported by Hitachi Command Suite management software as part of a single software management platform. This configuration helps customers deliver storage service levels when, where and how they need them. Backed by legendary Hitachi reliability, HUS VM is the only unified storage product to provide a 100 percent data availability guarantee.
A problem for medium enterprises in Hong Kong today is a lack of scalable, versatile virtual storage solutions. Without these solutions IT staff members with multiple duties struggle with the same demands as large enterprises, but with even tighter budgets. In addition, medium enterprises now require virtualization solutions that consolidate and simplify data management, enhance performance and reliability, and improve serviceability. Until today, medium enterprises were forced to compromise quality, reliability and the ability to effectively virtualize their data in order to meet their limited budgets. These tradeoffs could result in more complexity, missed service level objectives (SLO), disruptions in data mobility, and lower efficiency overall. As the first unified storage platform with enterprise-class virtualization for all data types, HUS VM brings to medium enterprises much greater capacity-efficiency across all storage assets.
According to Andrew Sampson, General Manager, Hong Kong and Macau, Hitachi Data Systems, “Today HDS has redefined what virtualization means to medium enterprises in Hong Kong by bringing our industry-leading virtualization capabilities to this market segment. Now all sizes of enterprises can virtualize, manage and unify their choice of data on a single platform. No other IT systems company today offers the combination of performance, scalability and virtualization capabilities that HDS does with the new HUS VM. Customers can now deploy storage for all data types and easily grow to meet expanding requirements while still meeting service level objectives for critical business applications. They can meet these business needs and still control the costs of managing their most valuable information. Alongside our market-leading Hitachi Virtual Storage Platform and Hitachi Unified Storage, we now have what we believe to be the industry’s strongest portfolio spanning small, medium and large enterprises.”
According to Henry Baltazar, senior storage analyst, 451 Research, “One of the key advantages of HUS VM – beyond being unified – is its virtualization capabilities. HDS built this product from the ground up to address specific customer requirements around virtualization and scale, consolidating the storage infrastructure under a single management framework at a lower price point. With this move, HDS is enabling customers to start reducing their licensing fees on older storage systems. Therefore, as an aggressive move against NetApp and EMC, this new product makes perfect sense for HDS.”
HUS VM: Virtualize, Manage, Unify All Data
Incorporating a new storage virtualization system, HUS VM is a unified storage platform for all data, built from the ground up to meet application availability and performance requirements with a lower investment in storage. It is simple to manage, optimized for critical business applications, and more efficient than other storage systems on the market today. HUS VM features include:
Enterprise Storage Virtualization
Unified Storage Architecture
Ease of Management
Extends HDS Flash Strategy
Customer Benefits and Support
HUS VM provides medium enterprises with the highest reliability and the highest scalability inside and outside the storage system. With HUS VM, organizations can increase their capacity efficiency with storage virtualization and ease the migration of data with less effort.
HUS VM is supported by a proven global services organization and a network of partners to help reduce operational and capital costs. HUS VM also simplifies virtualized application management and deployment for block and file requirements, including VMware, Microsoft SQL Server, Microsoft Office SharePoint Server, Microsoft Exchange Server and VMware View (VDI). Additional HUS VM plug-ins and adapters will help administrators of Microsoft System Center, Oracle Enterprise Manager and VMware vCenter gain detailed visibility and manageability of their infrastructure applications.Enhanced HDS migration and management services leverage virtualization and a unified architecture to transition customers seamlessly to the new platform and quickly improve their operations in the new virtualized environment.
Supporting Customer Quotes
About Hitachi Data Systems
Hitachi Data Systems provides best-in-class information technologies, services and solutions that deliver compelling customer ROI, unmatched return on assets (ROA) and demonstrable business impact. With a vision that IT must be virtualized, automated, cloud-ready and sustainable, Hitachi Data Systems offers solutions that improve IT costs and agility. With more than 5,800 employees worldwide, Hitachi Data Systems does business in more than 100 countries and regions. Hitachi Data Systems products, services and solutions are trusted by the world’s leading enterprises, including more than 70 percent of the Fortune 100 and more than 80 percent of the Fortune Global 100. Hitachi Data Systems believes that data drives our world – and information is the new currency. To learn more, visit: http://www.hds.com/hk/.
About Hitachi, Ltd.
Hitachi, Ltd. (TSE: 6501), headquartered in Tokyo, Japan, is a leading global electronics company with approximately 320,000 employees worldwide. Fiscal 2011 (ended March 31, 2012) consolidated revenues totaled 9,665 billion yen ($117.8 billion). Hitachi is focusing more than ever on the Social Innovation Business, which includes information and telecommunication systems, power systems, industrial, transportation and urban development systems, as well as the sophisticated materials and key devices that support them.For more information on Hitachi, please visit the company's website at http://www.hitachi.com.
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