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Digital transformation: Retail industry catches the rebound of new normal

In recent years, Vietnamese corporations and businesses are becoming one of the strategic customers of Hitachi Vantara Vietnam (HVN). Specifically, HVN total revenue for the Vietnam market in 2021 has increased to 17 per cent from 13 per cent of 2019

Local businesses are gradually improving their competitiveness through digital transformation. Demonstrating its determination to apply digital transformation in business, it is impossible not to mention the Total Retail Management Solutions project of Son Kim Fashion Corporation (SonKim Mode), a member company of Son Kim Retail (SKR), with the combination of FlexBA Omnichannel developed by HVN and ERP solution Oracle NetSuite from Oracle.

HVN and SonKim Retail have jointly built an omnichannel online retail platform for SonKim Mode to help the company do business effectively in 2021 though the retail industry was heavily affected by COVID-19 pandemic.

The Total Retail Management Solutions project was signed at the end of July 2020, marking the initial step of investment cooperation in IT application between HVN and SKR. Soon after that, HVN has implemented and operated the system to help SonKim Mode manage and develop a diversified retail business ecosystem, control costs, and increase profits while boosting competitiveness and building a strong brand.

Tackling challenges with SonKim Mode

Besides development opportunities, businesses are also facing different objectives and subjective challenges from management and operation to business development. Therefore, right from the very beginning, HVN has helped SonKim Mode identify and assess key challenges and potential risks to come up with solutions and an implementation roadmap.

Key challenges include managing multiple disparate and siloed systems, no support for conducting automatic data synchronization between systems, lack of automated inventory tracking, and error-prone labor-intensive processes.

With more than 20 years of experience in consulting and implementing solutions for the retail industry, FlexBA Omnichannel developed by HVN proves the most comprehensive, timely, and suitable solution for SonKim Mode.

Up to now, the project has completed the following items such as deploying an omnichannel retail solution that brings shopping (for customers) and operations (for retailers) experiences from online to offline and vice versa (O2O), integration with gateways and support third-party payment methods such as MoMo, ZaloPay, Vietcombank EDC, VNPay, Clingme, Gift voucher; integration with shipping service providers like DHL and Giaohangnhanh; integration with legacy systems like Resulticks and Freshdesk (CRM), Loyalty Programme; deploying a flexible reporting system for employees at the office, transferring data from Haravan legacy and Integration with Oracle NetSuite system.

FlexBA Omnichannel developed by HVN for SonKim Mode features many advantages as multi-functions/modules on a single platform, flexible integration capabilities for auto and real-time data transfer, real-time business data, among others

In addition, the outstanding features of the Oracle NetSuite solution also help SonKim Mode improve enterprises' management efficiency, including multi-functions/modules on a single platform to operate and manage all operations, flexible integration capabilities for auto and real-time data transfer, real-time business data, real-time inventory management between Retail Management System, effective support for operation, budget management and control, improve efficiency in cost management, real-time data visualization and reporting for quick decision-making and flexibility and ability to expand in the future, according to the changing and growing of business.

Seizing opportunities

Mr. Tran Viet Huan, Chief Technology Officer of Son Kim Group and Son Kim Retail, responsible for developing and implementing the digital transformation and IT strategy for the group and its member companies, shared, “Strategic cooperation, co-innovation with digital transformation solutions and services providing companies is a very important factor to a corporation's digital transformation strategy. HVN and Son Kim Retail have jointly built an omnichannel online retail platform for SonKim Mode to help the company continue doing business effectively in 2021 while the retail industry has been heavily affected by the COVID-19 pandemic.”

Mr. Nguyen Quan Vien, Vice President of Hitachi Vantara Vietnam Co., Ltd. affirmed, “This journey has been creating great values for each other. We believe that the cooperation between HVN and Son Kim Group will bring bright prospects for both the IT and retail industries in Vietnam, together we make breakthroughs that bring successes in the forthcoming years.