Queensland IT firm finds a silver lining in the cloud

SureBridge IT grows business through expanded service offering

Sydney — July, 2015 — Queensland and national businesses alike can take advantage of reliable, affordable and easy to manage cloud solutions as SureBridge IT expands its offering in partnership with Hitachi Data Systems (HDS).

The managed services provider has seen 15% growth over the past 12 months, as a direct result of adding cloud solutions to its existing services portfolio. As a long-term partner of HDS, SureBridge IT has built a subscription based cloud model, leveraging Hitachi’s high performance blade and storage infrastructure.

“As an established provider of IT solutions, it has been our responsibility to remain nimble and move with industry trends to meet the needs of our clients,” said Rick Brown, Managing Director of SureBridge IT. “Feedback from the market made it clear there was a huge appetite for a national cloud provider, and we knew that we needed to add these services in order to support our clients.”

Organisations are increasingly looking to the cloud to help them consolidate and transform their operations. They are seeking holistic solutions, delivered onshore for data security assurance, as well as privacy and regulatory compliance. By partnering with HDS, SureBridge IT offers a comprehensive cloud transformation experience in a pay-per-use billing model. This is an attractive incentive as businesses look to reduce their IT operating costs and focus on allocating internal resources to more strategic projects.

“HDS has been a longstanding and trusted partner of ours, and the logical vendor to support us in this transformation. With full confidence in the resilience and reliability of their technology, and the added benefit of no upfront costs for clients, we have become a competitive player in the cloud market in less than 12 months.”

Responding to a changing market dynamic, HDS launched a dedicated cloud and service provider division for Australia and New Zealand in March 2014. The division enables these cloud service providers to better leverage HDS’ capabilities in infrastructure management, as well as converged and content management. With the added value of access to HDS expertise and consultants, cloud service providers and systems integrators are able to more clearly differentiate themselves in what has become an increasingly cluttered market.

“We are deeply committed to helping all of our customers and partners take advantage of the cloud, and are proud to support SureBridge IT as it continues to expand its service offerings,” said Altay Ayyuce, Director, Cloud and Service Providers, Australia and New Zealand, Hitachi Data Systems. “HDS will continue to innovate to help drive their competitive advantage in the cloud marketplace, ensuring we provide industry leading solutions and services for our customers.”

About Hitachi Data Systems
Hitachi Data Systems provides information technologies, services and solutions that help companies improve IT costs and agility, and innovate with information to make a difference in the world. Our customers gain compelling return on investment (ROI), unmatched return on assets (ROA), and demonstrable business impact. With approximately 6,300 employees worldwide, Hitachi Data Systems does business in more than 100 countries and regions. Our products, services and solutions are trusted by the world's leading enterprises, including more than 70% of the Fortune 100 and more than 80% of the Fortune Global 100. Visit us at http://www.hds.com/anz/.

About Hitachi, Ltd.
Hitachi, Ltd. (TSE: 6501), headquartered in Tokyo, Japan, delivers innovations that answer society’s challenges with our talented team and proven experience in global markets. The company’s consolidated revenues for fiscal 2013 (ended March 31, 2014) totaled 9,616 billion yen ($93.4 billion). Hitachi is focusing more than ever on the Social Innovation Business, which includes infrastructure systems, information & telecommunication systems, power systems, construction machinery, high functional materials & components, automotive systems, healthcare and others. For more information on Hitachi, please visit the company's website at http://www.hitachi.com.

About SureBridge IT
SureBridge provides IaaS and Managed Services solutions and services to help companies achieve business and operational efficiencies through cloud solutions. An Australian owned Company, SureBridge IT’s head office is in Brisbane, with IaaS and Data Centre facilities in Brisbane and Sydney. With a strong focus on customer service, their main activities revolve around migrating workloads to the Cloud, and providing world class managed services both on premise, and for Cloud workloads. Visit http://www.surebridge.com.au to learn more about SureBridge IT.

Press Contacts:
Hitachi Data Systems
Petra Markova
+61 2 9325 3316
petra.markova@hds.com

Creation PR
Kelly Lane
+61 2 9994 4462
kelly.lane@creation.io

Creation PR
Madeleine Motion
+61 2 9994 4421
madeleine.motion@creation.io

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