We’re proud to announce that Hitachi Vantara has been recognized as a Challenger in the inaugural 2025 Gartner® Magic Quadrant™ for Infrastructure Platform Consumption Services (IPCS).
The Market Is Moving to Consumption-Based IT
The shift to consumption-based infrastructure isn’t a future trend — it’s happening now. Organizations across industries are moving away from traditional capital-intensive models toward flexible, as-a-service delivery that aligns IT spending with actual business needs.
According to Gartner:
- By 2029, consumption-based storage as a service (STaaS) will replace 50% of on-premises enterprise storage and data services capex, up from 15% in early 2025.
- By 2028, more than 30% of on-premises servers will be delivered as-a-service, up from less than 15% in 2025.
- By 2029, more than 30% of enterprises will consider network as a service (NaaS) for on-premises deployments, up from less than 5% today.
These projections underscore a fundamental transformation in how enterprises approach infrastructure — from ownership to consumption.
Driving Innovation with Hitachi EverFlex and Virtual Storage Platform One
At the center of this transformation is Hitachi EverFlex, harnessing the power of the Virtual Storage Platform One (VSP One) data platform. Together, they deliver consumption-based infrastructure services — including storage, compute, and data protection — as-a-service, tailored for hybrid and multi-cloud environments with SLA-backed guarantees.
Built on the robust, dependable, and scalable VSP One Data Plane, our solution leverages the Virtual Storage Platform 360 (VSP 360) common control plane to unify block, file, and object storage. This enables real-time AI data integration, observability, and governance across multivendor environments — empowering organizations to operate smarter and innovate faster.
The flexible consumption services model received a 4.8 out of 5.0 rating out of 12 reviews in the Infrastructure Platform Consumption Services category on Gartner Peer Insights as of September 15th, 2025. We're also supported by strong technology partnerships with Cisco Systems, Virtana Pty Ltd., and the broader Hitachi Partner Ecosystem.
Why Customers Choose Hitachi Vantara
Our customers trust Hitachi Vantara for flexibility, reliability, and measurable business outcomes:
EverFlex Storage as a Service (STaaS)
Purpose-built for modern data demands and AI and ML workloads, our services support GPU-enabled compute, Kubernetes, and bare-metal options — all under a unified control plane. This makes EverFlex STaaS ideal for organizations running demanding enterprise transaction systems and AI and machine learning workloads.
Consumption-Based Agility
Our highly flexible consumption models help customers align IT spend with business outcomes, reduce risk, and accelerate time-to-value. Many EverFlex customers are seeing up to 50% savings in total cost of ownership (TCO) while gaining the agility to scale resources up or down as needed.
Unified Infrastructure Management
Simplify operations across hybrid and multicloud environments with integrated tools for orchestration, automation, and observability. The VSP 360 control plane with EverFlex provides a single pane of glass for managing diverse infrastructure resources.
Customer-Proven Outcomes
From global enterprises to AI-driven startups, organizations are achieving real transformation with EverFlex powered infrastructure. Our customers benefit from customizable SLA-backed guarantees that ensure performance, availability, and predictable service levels.
Looking Ahead
We believe this recognition reflects our strategic vision and ability to deliver the innovation, reliability, and flexibility that modern enterprises need.
As enterprises accelerate their shift to consumption-based IT, Hitachi Vantara delivers trusted, SLA-backed infrastructure services that support this transformation. In our opinion, our Challenger position validates our approach and strengthens our commitment to continuous innovation.
Ready to learn more about how Hitachi EverFlex can transform your infrastructure strategy? Download the full Gartner Magic Quadrant report to see how we compare.
Read More
- Video: Hitachi EverFlex IaaS Portfolio
- Brochure: Hitachi EverFlex Infrastructure as a Service Portfolio
- Calculator: The Total Cost of Ownership (TCO) & Sustainability Assessment
- Webinar: A More Flexible Approach to Hybrid Cloud Modernization and Management
- Solution Profile: Hitachi EverFlex AI Data Hub as a Service
Gartner Disclaimer: Gartner, Magic Quadrant for Infrastructure Platform Consumption Services, Jeff Vogel, Tony Harvey, 15 October 2025
GARTNER is a registered trademark and service mark of Gartner and Magic Quadrant is a registered trademark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and are used herein with permission. All rights reserved. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
Jeb Horton
As SVP, Global Services, Jeb is responsible for leading Hitachi Vantara's professional and managed services business, helping customers manage and leverage their data to improve experiences and create new opportunities to drive innovation and growth.