Is Blue-Sky Thinking Realistic?

In a word, yes. To reduce air pollution, we’re guiding Optimise Prime in the world’s largest commercial electric vehicle project. Models show reductions by 2030 equivalent to a 747 circling the globe 1,484 times – that’s more blue above you and your neighbors.

No One Company Can Do This Alone

How do you build the next generation of charging solutions to reach government mandated carbon-reduction targets and lower electricity costs?
With the right partners. And lots of data.

Solve for Business, Solve for Society

We collect and analyze data for distribution network operators and fleet operators to prepare for and encourage the growth of commercial electric vehicles.

We’re Born Industrial and Live Digital

Our broad Hitachi expertise and guidance includes data, IoT, infrastructure, analysis, vehicle electrification, energy, finances and sector knowledge.


Why Optimise Prime?

Get it straight from our consortium partners in just a few minutes.

The wider rollout of electric fleets is both essential for cleaning up toxic air quality and vital to the good growth of our city.
- Shirley Rodrigues, Deputy London Mayor of Environment and Energy


Guiding the UK’s Power Grid From Now to Next

To build the next generation EV charging solutions, we're guiding Optimise Prime from now to next. Our executive blog will get you started.

Follow This and Other Useful Stories

Get further insights from Optimise Prime's ongoing development. And get the valuable perspectives about the many other organizations we're guiding. Just tell us where to send them.


You’re in the Right Place!

Hitachi Data Systems, Pentaho and Hitachi Insight Group have merged into one company: Hitachi Vantara.

The result? More data-driven solutions and innovation from the partner you can trust.

You’re in the Right Place!

REAN Cloud is now a part of Hitachi Vantara.
The result? Robust data-driven solutions and innovation, with industry-leading expertise in cloud migration and modernization.

You’re in the Right Place!

Hitachi Consulting and Hitachi Vantara have integrated into a new company under the Hitachi Vantara brand. We help you connect what’s now to what’s next.

You’re in the Right Place!

Waterline Data is now Lumada Data Catalog, provided by Hitachi Vantara. Lumada Data Catalog, available stand-alone, is now part of the Lumada Data Services portfolio.