The global pandemic has accelerated the digital transformation of industries that has been underway for two decades. Businesses and consumers are shifting their spending to companies that leverage structured and unstructured data, beyond-expert algorithms, and machine learning to deliver differentiated customer outcomes. Todd Hewlin, co-author of Goliath’s Revenge: How Established Companies Turn the Tables on Digital Disruptors, will walk you through how companies like yours are running the Silicon Valley playbook for themselves. They are simultaneously building “digital moats” to protect their core lines of business while also growing into entirely new markets and profit pools. You will leave this session with both the macro perspective of how digitization is unfolding now as well as actionable models for how to increase the ROI on your digital transformation in 2021.
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