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Meat & Livestock Australia Named Winner of the Hitachi Transformation Award

September 20, 2017

A Leading Transformation Story Paves the Way for Better Business Outcomes

Las Vegas, NV (September 20, 2017) — Hitachi Vantara and Hitachi Consulting, wholly owned subsidiaries of Hitachi, Ltd. (TSE:6501), today announced Meat & Livestock Australia (MLA) as the winner of the first annual Hitachi Transformation Award. The announcement was made public today at NEXT 2017, which Hitachi is hosting at the Mandalay Bay Hotel in Las Vegas. This award recognizes a leading company that is transforming their businesses in new and innovative ways, with the support of Hitachi group solutions. MLA has made a substantial footprint in accelerating business transformation, improving user experience, innovating with data and enabling the internet of things (IoT).

MLA strives to be the recognized leader in delivering world-class research, development and marketing outcomes that benefit Australian cattle, sheep and goat producers. Working with the Australian Government and the red meat industry, MLA invests in initiatives that contribute to producer profitability, sustainability and global competitiveness.

"We're delighted to present Meat & Livestock Australia with the first Hitachi Transformation Award in recognition of the substantial benefits they have achieved through accelerating business transformation. Through data analytics and driving IoT- led decision-making, MLA is helping foster the productivity and profitability of the Australian red meat and livestock industry," said Brian Householder, president and chief operating officer, Hitachi Vantara.

"Hitachi's sensor-driven data collection and process analytics will assist Australia's red meat industry to identify their own processes and pain points along the whole value chain to better manage, measure and improve supply chain operations as far as on-farm operations and down to individual animals", remarked Sean Starling, general manager, research, development & innovation, MLA.

Hitachi congratulates Meat & Livestock Australia, and extends a sincere thank you to all finalists who were selected and nominated for this award. Hitachi is proud to partner with outstanding companies and showcase the business outcomes they have achieved from their powerful transformation journeys.

The following panel of judges has selected the winner based on the most influential story of transformation:

  • Ben Kepes, principal, Diversity Ltd.
  • Terri McClure, senior analyst, Enterprise Strategy Group, Inc.
  • Dan Woods, founder and chief executive officer, Evolved Media.
  • Brian Householder, president and chief operating officer, Hitachi Vantara.
  • Renee Lahti, chief information officer, Hitachi Vantara.
  • Hu Yoshida, chief technology officer, Hitachi Vantara.

Follow NEXT 2017. Join the conversation with #HitachiNEXT

About NEXT 2017 by Hitachi
NEXT 2017 by Hitachi is the premier event for the digital revolution. It's for business leaders who want to win – not just compete – and innovate faster to thrive in the digital economy. And to reinvent their business even if they weren't born in the cloud. You'll experience the latest solutions and services so that you can get the most value in your data. It's all made possible by integrating information technology with the operational technologies of the world's infrastructure through the internet of things. Gain the expertise of Hitachi, one of today's industrial giants. Achieve incredible value when this expertise meets Hitachi's strength in data management and analysis. It's part of our vision of Social Innovation to help businesses succeed and societies be safer, healthier and smarter. NEXT 2017 will be held September 18-20, 2017, at Mandalay Bay in Las Vegas. For more information, please visit

About Hitachi Vantara
Hitachi Vantara, a wholly owned subsidiary of Hitachi, Ltd., helps data-driven leaders find and use the value in their data to innovate intelligently and reach outcomes that matter for business and society. We combine technology, intellectual property and industry knowledge to deliver data-managing solutions that help enterprises improve their customers' experiences, develop new revenue streams, and lower the costs of business. Only Hitachi Vantara elevates your innovation advantage by combining deep information technology (IT), operational technology (OT) and domain expertise. We work with organizations everywhere to drive data to meaningful outcomes. Visit us at

About Hitachi Consulting
Hitachi Consulting is the global solutions and professional services organization within Hitachi Ltd., a global innovation leader in industrial and information technology solutions and an early pioneer of the Internet of Things. Hitachi Consulting is a business integrator for the IoT era and a catalyst for digital transformation. Using our deep domain knowledge, we collaborate with clients to help them innovate faster, maximize operational efficiency and realize measurable, sustainable business and societal value. As a consulting-led solutions company, we can help you leverage data as a strategic asset to drive competitive differentiation, customer loyalty and growth. Visit

About Hitachi, Ltd.
Hitachi, Ltd. (TSE: 6501), headquartered in Tokyo, Japan, delivers innovations that answer society's challenges. The company's consolidated revenues for fiscal 2016 (ended March 31, 2017) totaled 9,162.2 billion yen ($81.8 billion). The Hitachi Group is a global leader in the Social Innovation Business, and it has approximately 304,000 employees worldwide. Through collaborative creation, Hitachi is providing solutions to customers in a broad range of sectors, including Power / Energy, Industry / Distribution / Water, Urban Development, and Finance / Government & Public / Healthcare. For more information on Hitachi, please visit the company's website at

About MLA:
Meat & Livestock Australia Limited (MLA) delivers marketing and research and development services for Australia's cattle, sheep and goat producers, creating opportunities from their combined investments to build demand and productivity across the supply chain. Most of MLA's funding comes from transaction levies placed on the sale of livestock, with the Australian Government providing matched funding for levy investment in most R&D.

Company Contact:
Esther Costa
Hitachi Vantara
+1 408-802-9159